In this academic article published in the International Journal of Management, Knowledge, and Learning, I address the gap between behavior theories and persuasive technology in driving behavioral change. The paper proposes integrating two established models—the Persuasive System Design (PSD) framework and the Transtheoretical Model (TTM)—to design interventions that effectively guide users through the stages of behavioral change. This approach aims to bridge the theoretical and practical aspects of designing persuasive technologies. Read the full article.